Magic Software has launched an updated edition of its uniPaaS offering for mobile deployment of enterprise applications. The new product aims to address complex developer workflow scenarios, such as deployment of multiple core enterprise applications across multiple back-end systems.
Supporting a range of smartphone devices, Magic's latest product is basically an application platform for developing enterprise solutions that run natively on multiple smartphone platforms. Once through software application development, this product is intended to enable smartphone users to access mobile applications, and also to perform any business task, such as securely accessing ERP, CRM, or HR systems, in real-time and from any location, with the experience of a desktop computer.
"With today's proliferation of mobile platforms, software developers require a mobile development strategy that targets multiple operating systems," said Guy Bernstein, CEO of Magic Software. "Our solution addresses the challenges of enterprise mobility by providing enterprises with a device-independent and future-proof approach. With this new offering, we can provide organizations, and in particular corporate IT teams, with a highly efficient and versatile platform for developing mobile enterprise applications."
The metadata-driven uniPaaS application platform is based on RIA technology and is combined with enterprise application integration capabilities. Magic says that uniPaaS enables deployment of mobile, cloud, RIA, web, desktop, and SOA applications, as developers can use a single development effort for all these modes of deployment. The same single development paradigm supports all mobile operating systems, including Apple iOS, Google Android, RIM BlackBerry, and any future mobile platform.
In phase I of this launch, Magic Software is offering support for the BlackBerry mobile platform, which, according to Forrester's Forrsights Workforce Employee Survey 2010, is currently the most widely used mobile platform in the world for enterprise-related tasks.


