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DDJ Media Kit


Dr. Dobb's Media Kit

Marketing Perspectives

Defining Leadership

For over 25 years, Dr. Dobb's Journal has defined the standard of excellence in software development. That commitment has made DDJ the most trusted information source in this field. In turn, DDJ delivers passionate and engaged readers, providing marketers with a highly effective advertising vehicle. Dr. Dobb's Journal stands in front of a crowded market due to the following five key attributes:

 

REACH With an active, growing readership that spans the world, DDJ delivers more professional developers and technical managers than any other software development publication.

 

EXPERTISE DDJ leads the way for technical experts who create the world's most complex and powerful software systems. These are the experts who purchase the products used to build that software.

 

AUTHORITY DDJ's unwavering commitment to quality during the last 25 years has resulted in a reputation as the undisputed voice of authority in the industry...creating a greater sense of value for your advertising message.

 

LEADERSHIP DDJ leads the software development market in every meaningful category...positioning YOU for market leadership in YOURS.

 

INDEPENDENCE DDJ is beholden to no one and is unbiased in its coverage...creating a highly credible context for your message.

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